Sophie Moskowitz - Founder of Imperfect Parents, Māmā of 3

Sophie Moskowitz - Founder of Imperfect Parents, Māmā of 3

Kia ora, I'm Sophie, the founder of Imperfect Parents and Māmā to three children. With a background in psychology and ECE teaching, I was drawn to working with parents because I firmly believe that if the parents are ok, then the children will be too. After giving birth to my second child during Covid lockdown, and parenting a baby and toddler throughout every subsequent lockdown, I became acutely aware of how important community and friendship were to my own wellbeing as a parent. This led me to further study - a Diploma in Pregnancy, Childbirth and Early Parenting Education - and then to start my own business, Imperfect Parents, providing spaces for parents to come together and find their village.
In the last few years we have grown from one postnatal parent support group to multiple groups around Auckland, as well as providing our own inclusive, evidence-based antenatal courses, and nature playgroups. Our goal is to support parents right through their parenting journey, creating safe spaces where they can share their honest experiences and feel less alone. We believe there is no "one right way" to get pregnant, build a whānau, and be a parent, and are passionate about ensuring that all parents - regardless of gender identity, whānau structure, sexuality, or culture - feel welcome. 
You can find us on our website: www.imperfectparents.co.nz and on Instagram and TikTok @imperfectparents.nz
  • Stana's Postpartum Unfiltered

    Stana's Postpartum Unfiltered

    “I gave myself all the permission I had to rest and take it easy.
    Letting others do simple things like emptying the dishwasher or hanging out the washing was mentally hard but I truly believe that rest set up a strong foundation for the rest of my first year postpartum.”

    Stana shares with us her honest experience recovering from a belly birth, with scar massage, unexpected sensitivities, baby-wearing aches, and the strength it took to actually stop and let herself heal.

    If you're in the thick of it or reflecting on your own journey, her story is a powerful reminder: rest is not a luxury, it’s essential.

  • Winnie's Postpartum Unfiltered

    Winnie's Postpartum Unfiltered

    I'm much better at embracing my body after my 2nd baby. Just letting go of a lot of expectations and trying to enjoy the smaller things and not forcing myself to do anything just to conform to society.

  • Amber's Postpartum Unfiltered

    Amber's Postpartum Unfiltered

    The worst thing about the postpartum days for me was the wondering when I’d ever get “Amber” back. The best part was finally accepting that “Amber” is everything she always was, but now she’s also a mother - which is the hardest/greatest/most terrifying adventure she’s been on yet..

POSTPARTUM ESSENTIALS

  • The Motherload
    The Motherload
    The Motherload

    The Motherload

    Regular price $381.00 Sale price $359.95
    On Sale
  • Just landed
    The Home Stretch Bundle
    The Home Stretch Bundle
    The Home Stretch Bundle

    The Home Stretch Bundle

    Regular price $133.37 Sale price $109.95
    On Sale
  • Fan(ny) Favourites Bundle
    Fan(ny) Favourites Bundle
    Fan(ny) Favourites Bundle

    Fan(ny) Favourites Bundle

    Regular price $130.80 Sale price $119.95
    On Sale
  • The Revival Kit -Postpartum Recovery
    The Revival Kit -Postpartum Recovery
    The Revival Kit -Postpartum Recovery

    The Revival Kit -Postpartum Recovery

    Regular price $275.00 Sale price $259.95
    On Sale